Speakers and Breakout Sessions

2017 Keynote Speaker

Jeff Manley

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Jeff Manley and his journey at The Rock Ranch began at 12 years old when he met the late S. Truett Cathy, Founder of Chick-fil-A, while working at a local drug store. The two became fast friends and a life-long bond was formed. After Jeff’s graduation from Berry College, he and Truett discovered a 350-acre farm property in The Rock, Ga.

Under Jeff’s leadership, the farm is now 1,500 acres and has evolved into one of the nation’s top “agritourism” destinations. The Rock Ranch offers more than 35 fun attractions, lodging, school field trips, company picnics and a farm market; all while continuing to operate as a working cattle ranch, producing high-quality grass-fed, grain-finished beef.

The Rock Ranch is home for Jeff and his family. He and his wife, Dr. Haley Manley have three children and are active members in a host of local community and state-wide endeavors. In 2013 Jeff was appointed by Governor Nathan Deal to the Georgia Tourism Foundation and serves as Vice Chair. He also serves on the University of Georgia’s College of Agriculture and Environmental Sciences Advisory Council. He is the founding and past President of the Georgia Agritourism Association and is a selected participant in the University of Georgia’s Advancing Georgia’s Leaders class.

2017 Guest Speaker

Gerry Hoeffner

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Gerry Hoeffner is President of Personnel Dynamics Consulting Group, which specializes in Change Management, Corporate Culture Enhancement, and Employee Development.

Gerry has two decades of employee development experience and has found a unique and energizing approach to training employees and their management teams. Gerry’s experience in manufacturing, retail sales, financial services, and the medical field provides a broad spectrum of insight and knowledge to his work. Gerry travels throughout the U.S. speaking on issues involving business and the human element. He supplies educational and consulting services to managers, owners and employees aimed at implementing change and improving the performance of their teams.

HR magazine called his work on the Workforce 2020 program “the most effective part of the day”. In 2002, his Best Places To Work program was the recipient of the Pinnacle Award from the National Society for Human Resource Management (SHRM) for the St. Lucie County Human Resources Association.

Gerry’s energy and humor has made him a popular addition to conferences throughout the United States. Call today to bring him to your next meeting.

2017 Breakout Session: 11:45am – 12:30pm – Speakers

Martin Health System will discuss the top 4 pressing health concerns on the Treasure Coast.  Learn how to stay healthy and avoid today’s major health threats.  #bewell

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 Principal will be discussing small to medium size business 401k saving opportunities.  Business wealth retention and management.

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* Parent company to WPBF 25 News

Hearst MediaJim Getgey, Digital Regional Sales Director, Hearst Television

Hearst digital professional, Jim Getgey, will talk specifically on the latest digital trends seen on a local level.  The discussion will touch upon native content, audience targeting, working directly with a publisher, and how to best utilize all of this technology to help market your business.  The session will conclude with Q&A.

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Image result for st lucie county property appraiser logo     Image result for St lucie county property appraiser michelle franklin         Michelle Franklin St Lucie County Property Appraiser.

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2017 Breakout Session: 1:15pm – 2:00pm – Speakers

Photo of Kathy Post* Insurance questions you never thought to ask.  Fun, engaging, real-life crazy scenarios that make you think twice.  Flood, animal liability, drones, and other hot liability topics.  Unimaginable stories and engaging / entertaining conversation.  

Kathy Post is the CEO/Owner of Post Insurance & Financial, Inc.  She has been named an ‘Elite Woman in Insurance’ by Insurance Business of America and is considered among the top agents in the country.

A 3rd Generation Florida native, Kathy grew up in St. Lucie County and was named the John Carroll High School Alumna of the Year in 2015.  With 30 years insurance experience, Kathy leads a team of 12 friendly experts who understand the complexities of insurance and offer solutions for every need and budget.

Kathy takes a leadership role in her community.  She’s on the board of the St. Lucie County Chamber of Commerce and Sunrise Theatre Foundation. She’s also an active member of the Economic Development Council, Treasure Coast Builder’s Association, and Port St. Lucie Businesswomen’s Association.   She also believes in giving back and supports many non-profit and faith-based organizations such as the Girl Scouts, United Way, Boys & Girls Club and others.  Kathy was nationally recognized for her charitable work by receiving Nationwide’s Corporate Community Service Award in 2003 and selected as a Finalist in 2012 and 2015 at the St. Lucie County Chamber of Commerce Business & Industry Awards.

Kathy is married to Jeff Janocsko and they have four children. Her hobbies include traveling, playing golf, scrapbooking, and being a great mom.

“My mission is to help people get back on their feet after a loss.  Whether after a storm to rebuild your home, after an accident to mend a broken bone, or in the worst times after the death of a loved one to rebuild a life.  Our hope is to make a difficult time a little bit easier.”

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City of Port St Lucie – Procurement Management Director: Cheryl Shanaberger

Cheryl will teach local businesses “How to do business with the City of Port St Lucie”.   Cheryl will share information on securing city bids, contracts, and city-wide opportunities for all businesses.

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      Learn about the latest and greatest customer management tools to help you grow your existing and future customer base successfully.

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* Epic Adventures will discuss Adventure therapy, an emerging, cutting-edge treatment model in the psychotherapy field, which focuses on physically active and experiential approaches that engage, challenge and educate. These activities are designed to embody lessons and skills that teach individuals how to overcome life’s difficult situations and gain valuable personal insights. We utilize physical activity, the natural environment and especially designed experiential activities that elicit powerful emotions and allow you the opportunity to practice coping mechanisms in a real-world environment followed by in depth processing, gentle yet powerful challenges, and environmental inspiration.  Thrill your team with fun, exciting, and unique team building experiences designed to build trust, confidence and teamwork while producing better communication, improved productivity and increased effectiveness.

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America's SBDC Florida * Tom Kindred of Indian River State College Small Business Development Center will share valuable and resourceful information.

The services at the FSBDC at IRSC are available at no cost to you. Our consultants are trained and experienced individuals ready to assist you in all your business success needs!

The Florida SBDC at IRSC staff is comprised of dedicated professionals, each with unique credentials and past experiences that make them well qualified to assist you with your general and specialized business needs. Most consultants have operated their own small business and have advanced business degrees. They are also required to regularly participate in professional development activities. Consultants draw from their educational and business experience to provide practical, relevant advice. The consultant’s job is one of guidance and education to help business owners identify the challenges they face and the solutions to overcome them. During the initial assessment process, your consultant will help you determine what kind of assistance you need.

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